Our Story So Far — Design Draft

Fluqe lifestyle timeline artwork

Our Story So Far

People. Planet. Travel.
Health. Wellbeing. Fluqe.
2001
The beginning

The beginning

Our story begins in 2001, at the start of the dotcom boom when Zeshan launched flukemart.com, aged 20.

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Our earliest logo I Image from Flukemart.com

2008
Launched King Khawaja Models

Launched King Khawaja Models

This photo may be a little out of focus but our focus was clear – To take on the biggest modelling agencies in London head-on.

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The same year one of our model’s won 2nd runner-up at the prestigious Miss Pakistan Pageant in Canada.

Attending Britain’s Top Model Event I Image from King Khawaja Models

2009
Launched K2 Muzik

Launched K2 Muzik

We did it! Move over Virgin Records, we’ve just started our very own British independent record label, supporting talented young musical prodigies.

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A joint venture with old school friend, mentor and business partner, Hitz Shah (above). In the early days we had very little money and would use our local cafe as our makeshift office. We had all our meetings there and Interestingly enough, some of our greatest business ideas and artist signings took place in that cafe.

Music to our ears I Image from K2 Muzik

2009
Raw talent at its best

Raw talent at its best

Feeling on top of the world after signing our first major celebrity Asian RnB artist, AG Dolla in the UK (above). Following from the huge success of signing AG. Dolla, the same year we signed another incredible artist, Saipriya (above).

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RnB Artist AG Dolla & Saipriya I Image courtesy of AG Dolla and Saipriya

2009
Like a true Khawajapreneur

Like a true Khawajapreneur

Incredibly proud moment as Zeshan Khawaja is awarded ‘Entrepreneur of the Year’ 2009, by US global networking publication – Cambridge Who’s Who.

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Zeshan Khawaja snapped at an after-party, London I Image from King Khawaja Group

2010

Launched King Khawaja Productions

From models to music and now to movies, taking a giant leap into the world of film production by starting our own TV show called, ‘King Khawaja’s Rising Star’s’ showcasing interviews with upcoming musical and acting talents.

2010
Celebrating like Celebrities

Celebrating like Celebrities

Double celebrations as we celebrate the launch of our film production company & the release of K2 Muzik’s first album ‘Talaash’ by Tamir Khan from India.

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Talaash music album cover I Image from K2 Muzik

2011
Launched King Khawaja Collections

Launched King Khawaja Collections

Launched our first overseas venture with our boutique clothing store in Spain.

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Launching our logo in Alicante I Image from King Khawaja Collections

2012
Launched King Khawaja Impex

Launched King Khawaja Impex

Entering new horizons as we launch an import-export business between Venezuela, Spain & Africa.

2013

Founded King Khawaja Boutique

King Khawaja Collections officially goes online! Our Spanish clothing store goes virtual and takes on a new name.

2014
Launched King Khawaja Homes

Launched King Khawaja Homes

Finding holiday makers & adventurers the perfect vacation homes across sunny Spain’s Catalunya region.

2015 – 2016
A political Calling

A political Calling

Briefly taking time out from his social enterprise to enter politics for the first time. Zeshan joins the Labour family to help secure a Labour win in South London (above).

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After working on the successful campaign to get friend Sadiq Khan elected as the Mayor of London, Zeshan went on to help another close friend Rosena Allin-Khan, in her successful campaign for MP for Tooting. Zeshan later helped several Councillors also secure a Labour win in South London.

Always centre stage & looking no less than a superhero I Image from the Khawaja family

2017
Launched our twin brand Fluqe

Launched our twin brand Fluqe

Re-launched the much anticipated Fluqe brand in the UK after 15 years but with a twist, as we turn the ‘k in fluke into a ‘q’. Any Q’s?

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The newly launched Fluqe logo I Image from Fluqe Group

2017
Kick-started King Khawaja Tours

Kick-started King Khawaja Tours

Making airfares fair for all our customers with our new online travel and hotel aggregator, KingkTours.Com.

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Looking over the horizon to cheaper holidays I Image from the Khawaja family

2018

Turning Ten

What a decade it’s been. We’ve loved every minute. Heres to another 10!

2019

Launched King Khawaja Angels

Angels have landed in Alicante, helping customers through our virtual assistant services.

2020
Founded King Khawaja Media

Founded King Khawaja Media

We’ve just set up King Khawaja Media, a small tech team that will look after all our website updates & maintenances (like this one) and ensure you’re always connected across all of the Khawaja family’s online social media activities & live streams.

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King Khawaja Media I Image from King Khawaja Media

2020
Founded Fluqe Luxe

Founded Fluqe Luxe

In some really exciting news Fluqe Luxe has partnered with some of the world’s most prestigious developers including Damac & Azizi in the UAE, Taylor Wimpey in the UK and Trivelles & Zameen in Pakistan.

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Our new international real estate agency will showcase some of the world’s most premium branded off-plan residential projects by Versace, Paramount, Mercedes Benz & Fendi (to name a few).

Find your next dream home with us I Image from Fluqe Luxe

2020
It's no fluqe

It’s no fluqe

Officially re-launched our global homepage incorporating kingkhawaja.com and fluqe.co.uk into one harmonious mega site. Now you can use any of these domain names to connect with us!

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A sneak peek at our fresh new look I Image from Fluqe Group

2021
Restructuring our Empire

Restructuring our Empire

It’s been an incredible journey so far and we’ve accomplished a lot in the past decade & half.

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The covid pandemic has changed the world but we’re committed to working towards a more sustainable future.

We’ll continue to put people over profit and purpose over pretence and work towards a future thats more progressive and positive for all.

2022
Launching the Khawaja Foundation

Launching the Khawaja Foundation

Fluqe Group continues to support the Khawaja family on their global humanitarian efforts.

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For the past 20 years, Zeshan and the Khawaja family have been supporting many different causes around the world.

Befittingly after 2 decades the Khawaja family are taking steps to officially turn their efforts into a registered non-profit organisation called the Khawaja Foundation (launching soon).

Zeshan & family I Image from the Khawaja family

2023
Back with a bang

Back with a bang

The Khawaja’s on Tiktok are back with a bang! Now, with a new passion for fashion, selling ethical and sustainable eastern wear…Catch the whole family on their regular live sessions on Tiktok @thekhawajas

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Live & Kicking I Image from the Khawaja family

2023
Best Birthday Ever!

Best Birthday Ever!

On the 13th March Zeshan celebrated his 42nd birthday.

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Few days later on the 16th Zeshan was invited by BATCA, a local charity, to attend one of their annual award ceremonies in Tooting.

At the BATCA Community Awards with the Mayor of Wandsworth Jeramy Ambache I Image from the Khawaja family

2024
Luxe & Lush

Luxe & Lush

A private launch party was held in Central London, where Mukaddas Khawaja with other industry influencers and movers & shakers celebrated all things fashion. At the event Mukaddas introduced her latest venture Khawaja Luxe, as part of the group’s latest industry disrupter, selling ladies latest eastern & western wear trends.

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You can catch Mukaddas & co. selling all their latest’s designs on tiktok.

Be bold in your beauty I Image from Khawaja Luxe

2024
Founded King Khawaja Estates

Founded King Khawaja Estates

For far too long the real estate industry fat cats have been profiting from people’s personal circumstances. We believe the primary purpose of purchasing a property is to house people not price them out of it. Now that’s all about to change with King Khawaja Estates, our challenger real estate enterprise.

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Building blocks of success, a new era in development I Image from King Khawaja Estates

2025
Lets get socialising

Lets get socialising

This is definitely a first! We’re taking a bold step for 2025 and have decided to delete all our websites (excluding this one of course!) and slowly transitioning towards being completely reliant on social media since this is the future, right? We promise to be as accessible as possible, in fact, more so now (we’re only a DM away from a chat with a real person) and we’ll continue to promote all our products and services there too. You can read more about this on Zeshan’s blog.

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It’s good to talk I Image from Google

2025
New fresh look

New fresh look

This is a year of some big changes for Fluqe and the evolution of our logo is an important part of this process. We hope you like the new look logo!

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Evolving logo I Image from Fluqe Group

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